Empower partners and gain new strategic insights
Empower local businesses by creating new avenues of distribution that connect them with highly qualified audiences, ultimately improving the online visibility and representation of your destination and its tourism suppliers.
BECOME A DISTRIBUTOR FOR YOUR DESTINATION.
Tourism Exchange USA gives you everything you need to promote your destination products.
Book Now Buttons
The “Book Now” button allows you to quickly and easily embed a customizable button into your website.
Search Boxes
With the use of search boxes you can embed search forms on your website.
RATE GRIDS
Quickly and easily embed a customizable, calendar-style availability display into your website.
BOOKING PAGES
Booking pages allow you to display all of your products on your website by using the Exchange’s white label solution.
FIRST-PARTY DATA
Access first-party transaction data to further refine marketing efforts.
SEARCH AND BOOK API
Embed the searching of availability and pricing directly into your website or technology system to create a truly immersive experience for consumers.
TARGET NEW MARKETS
AND INCREASE YOUR REACH.
Accelerate your product roadmap at no cost, enabling your users to reach new and larger marketplaces. Connect for free with just the cost of API development and be a part of the Exchange’s mission to make the US bookable.
CREATING VALUE FOR YOUR INDUSTRY.
Tourism Exchange USA benefits destination organizations by interacting with and empowering their industry partners.
New Revenue Streams
Create new revenue streams for your organization (non-tax, non-dues) by participating as a unique, low-cost distribution channel for your community
CONVERTING OFFLINE BUSINESSES
Directly support community businesses with tools that convert offline bookings to online bookings with no upfront costs for the business.
UNBIASED SUPPORT
Support tourism business growth by driving campaigns directly to potential transactions with your industry partners without favoring suppliers in specific channels.
WEBSITE INTEGRATION
Create greater visibility for authentic destination experiences and accommodations by integrating transactional CTAs with inspirational destination content on your website.
INCREASED VISIBILITY
Take more control over international product and itinerary development by expanding availability of smaller businesses that have been excluded from traditional tour operator contracting.
ENABLING DIVERSITY
Improve the equity and distribution of travel’s economic impact by supporting more diverse suppliers, including secondary markets and rural areas that are frequently under-represented in international marketing.
Digitally Enable Your Destination.
Help your local partners expand their distribution potential and become bookable on their own websites as well your destination site. The Exchange’s free inventory loading tool, TXLoad, has no upfront cost or monthly fees and partners can manage the manual bookings they receive directly.
Use data to power your growth.
Destinations like yours can use real-time data to power long term strategy, continuously improve campaigns and fully understand the economic impact of work. See every consumer purchase that passes through the exchange, giving you deep insight into who is coming to your destination, when they’re coming, what products they’re purchasing and which of your marketing partners are driving visitation.
STILL HAVE QUESTIONS?
Here are some of the top ones we get asked.
How can destination organizations participate in Tourism Exchange USA?
There are a few different ways that DMOs, tourism offices and similar organizations can participate with the Exchange, depending on your bandwidth and goals.
- Destination Licensee: This provides access to unique data and insights that are generated by getting suppliers connected with distributors through the Exchange. This is the highest tier of participation and is currently only open to state tourism offices, but we will expand opportunities to additional organizations soon, so please contact us if you’d like more information.
- Destination Distributor: This enables organizations to add booking of local travel businesses to a website or visitor information center. Being a distributor allows destinations to create new value for their community, generate new sources of revenue from owned audiences, and access unique transaction data insights from your distribution channel.
- Destination Advocate: If your community would benefit from increasing connectivity and distribution of local tourism product to global OTAs and international travel trade, we can provide you with a communications toolkit to promote opportunities to your local businesses. It’s easy, impactful and has no cost. You can decide whether additional opportunities make sense in the future with no further obligation.
How does the Exchange’s mission support our destination marketing and management objectives?
If your organization is considering how to best engage in promoting responsible tourism and balancing the needs of your community with the needs of visitors, the Exchange can be an impactful part of your approach.
Our mission at Tourism Exchange USA is to increase the availability, diversity and reach of US-based travel products globally by expanding access to online booking and distribution tools.
The digital tools we offer to destinations, travel businesses and distributors can positively influence multiple aspects of your strategic objectives:
- Consumer perception can be improved by ensuring products and services from more businesses in your community are showing up in popular planning and booking platforms.
- Visitor dispersal can be improved by ensuring that more activities and accommodations in your community are easy to find and book.
- The equity of economic impact from tourism can be improved by ensuring that more of your businesses are easy to book for consumers and travel trade alike.
- Community relationships can be improved by providing impactful tools and educational support to your local industry.
TALK TO US.
Have more questions? Call us at 800-348-3809 or contact us via the button below.
GET SIGNED UP.
If you’ve read enough, why not get signed up now?
