In the last couple of decades, there has been a significant shift in what tourists want from their travel. Gone are the days when highly organized groups arrived to tick off a list of famous landmarks on generic guided tours. Today’s traveler — particularly in...
We speak with a lot of small tourism business owners about the importance of marketing. Most sheepishly admit they “should do more marketing” — but in today’s world, who has the time? This is where AI shines: not as a magic wand, but as a force multiplier for the time...
